Trump Promotes Fox News Anchor Trace Gallagher’s New Book
Trump calls Trace Gallagher “street smart” and “wise,” urging followers to buy the Fox News anchor's memoir on Amazon.
WASHINGTON D.C. — Donald J. Trump endorsed a new book by Fox News anchor Trace Gallagher, calling the television journalist “street smart” and linking to its Amazon® listing.
Trump shared an image of the book’s front cover alongside his endorsement by mentioning the source (see amazon).
Here is the full post on truthsocial: “Trace Gallagher, of FoxNews, is a very talented journalist, and a wonderful guy. He also happens to be “street smart,” and wise! His new book, “Turns Out They Were Right All Along,” which is a Top Seller, is FANTASTIC. Get it now! Trump” on October 20, 2026 at 12:54 AM ET.
This is Trump’s first message released today, and the last post was 3 days ago, and it is not part of a thread. On average, Trump produces 18 posts per day since his inauguration on January 20, 2025. The move fits a broader pattern in Trump’s recent messaging, with 40 of his 508 posts over the last 30 days classified as Personal Praise, Greetings & Tributes posts.
The post included an image of the book cover for “Turns Out They Were Right All Along,” subtitled “Life Lessons I Learned . . . Eventually.” The cover features Gallagher seated at a polished wooden table against a waterfront backdrop, wearing a dark navy zip-up jacket over a white T-shirt. His name appears at the top of the cover in red text, with the title displayed in large white lettering at the bottom.
Trump called Gallagher “a very talented journalist, and a wonderful guy” in the post, adding that the Fox News anchor “also happens to be “street smart,” and wise.” Trump described the book as “FANTASTIC” and labeled it “a Top Seller,” though he did not cite specific sales figures or rankings.
Gallagher serves as an anchor on Fox News. The book appears to be a memoir combining personal anecdotes with life advice, based on its subtitle referencing lessons learned over time. Trump signed the endorsement “Trump” and included a direct link to the hardcover edition on Amazon.
Presidential book endorsements carry commercial weight because they can drive significant sales volume. Trump has used his truthsocial platform repeatedly to promote books by media figures, political allies, and supporters.
The three-day gap before this post marked one of the longer pauses in Trump’s truthsocial activity during his second term. Trump returned with a book promotion rather than a policy announcement or political attack.
Zenger analysis
Photo by Zenger analysis
President Trump is the author of The Art of the Deal, Think Like a Billionaire, and Think Big. Analyst and Trump supporter Rod Martin points to The Art of the Deal, Trump's 1987 book, as an explanation of his deal-making philosophy: making big announcements, pivoting often in public statements and, Martin says, ultimately getting what he wanted all along. Critics contend that Trump's books were published decades ago or were aimed at making money, not shedding light. "Generally," Martin said, "critics don't read The Art of the Deal. If they did, they would understand."